AdWords account limits

New Interface AdWords account limits

These are the limits for an AdWords account:

• 10,000 campaigns (includes active and paused campaigns)
• 20,000 ad groups per campaign
• 10,000 keywords per ad group
• 300 display ads per ad group (includes image ads)
• 4 million active or paused ads per account
• 5 million keywords per account
• 10,000 location targets (targeted and excluded) per campaign, including up to 500 proximity targets per campaign*
• 100,000 active ad extensions per account
• 1.3 million references to ad extensions per account**